Search Engine Optimisation – Google & Bing

1. Website Analysis and Error Identification
   • Analyze websites to identify errors and offer improvement suggestions.
   • Conduct keyword research and analyze global/local volume, competition, and relevancy.
2. On-Page Optimization
   • Optimize title, meta description, and keywords tags.
   • Enhance content, headers, navigation, and internal/external links.
   • Address canonical errors and ensure proper site map creation (HTML/XML).
3. Off-Page Promotion and Link Building
   • Submit content on high-ranking platforms (articles, press releases, PDFs).
   • Engage in social bookmarking, blog comments, and thematic linking.
   • Create social profiles and local listings to improve visibility.
4. Social Media Optimization (SMO)
   • Develop and optimize social media pages on platforms like Facebook, Twitter, LinkedIn, and Google Plus.
   • Use social media marketing to enhance brand presence and audience reach.
5. SEO Reports and Analytics
   • Provide monthly performance reports, analytic insights, and ranking updates.
   • Monitor progress using Google-friendly SEO strategies like Penguin, Panda, and Hummingbird updates.

Phases of SEO Process

• Phase 1: Keywords and Website Analysis
  • Perform in-depth keyword research and document analysis.
• Phase 2: On-Page Optimization
  • Refine metadata, improve navigation, and optimize content and links.
• Phase 3: Off-Page Website Promotion
  • Build high-quality links, submit to directories, and engage in social bookmarking.
• Phase 4: Social Media Optimization
  • Create and manage profiles while engaging in marketing campaigns.
• Phase 5: Comprehensive SEO Reporting
  • Deliver detailed analytic reports and ranking updates for consistent tracking.

• Results Delivered

  • Increased website traffic and visibility.
  • Enhanced brand value and audience engagement.
  • Improved keyword ranking and online reach.